Thousands of mobile games and applications are launched every month. The application development market seems to be at summit. But, have you ever realized the reason why a number of apps fail to draw the attention of their target audience? Perhaps, their developers dropped them into the market without testing their performance and functionality – could be a reason. Another grounds for their failure could be no or unimpressive marketing campaigns. However, an untested mobile app has more chances of being ditched by its targeted addresses. Under the following subheadings of the article described are a few purposes and advantages hiring mobile application testing services –

Performance Testing – The motive of a manufacturer firm, or a developer, behind launching a software product, is to help its target audience and ease their life in some way. For instance, if a bank decides to launch a mobile app to cater mobile banking services to its customers, it has to take care of numerous aspects, such as privacy of user data, and above all, the safety against possible hacks. They also have to maintain the ease of use, so that their customers tend to install and use their application. The firm (that bank or any other firm) needs to have a clear objective behind launching its app. The testing developers will test, does your application meet the set objectives by reviewing its performance?

Improving the GUI – GUI stands for ‘graphical user interface’. In simpler terms, GUI is the look of a computer or mobile application. The testers adjudge your application from your customers’ point of view. They would test out the interface and functionalities of your app, and give you a detailed report, suggesting a few important improvements in it. The idea is to perk up the user-friendliness of your application; making it easy loading; and quick. They also verify how press buttons or keys are responding to touches. If the text and images on the GUI of your software are readable is also substantiated in by the SOA web testing services.

Compatibility – There are various platforms like Android, JAVA, Symbian, Blackberry and iOS. Based on their assessment, the testing developers affirm the suitability of your program for the platform it has been developed for. Users do not prefer installing an incompatible app on their phones and tablets, since it could bring several defects to their device. To ensure a wider reach, and to attain superior test results, the compatibility of an application should also be checked on different devices of different screen resolutions.